An Instagram feed is a homepage or profile page that displays photos and videos that have been uploaded to Instagram. Instagram feeds can be seen when someone visits your profile page.
A good and interesting Instagram feed can increase the number of followers ( followers ) and also increase the number of likes, comments, and shares to save.
Therefore, when making posts on Instagram, posts cannot be random. You can make it more neat, consistent, and with a certain strategy so that the Instagram feed becomes more attractive. Especially if your Instagram account is used for business needs.
Maybe you can also see, that one of the reasons followers follow the Instagram of a public figure, influencer, or celebrity could be because their feed is neat so they feel comfortable being seen many times.
So, how do I make my Instagram feed better and attract the attention of many people? There are several things you can do.
Table of Contents
- 1. Choose an Interesting Post Theme
- 2. Use the Best Photos
- 3. Take advantage of Filters
- 4. Choose the Best Color Scheme
- 5. Be consistent with the background and border of the photo
1. Choose an Interesting Post Theme
The first step to creating a good and attractive Instagram feed is to choose a post theme. Choose a theme that fits your niche and personality.
Using a consistent photo theme, will create a distinct impression on followers and make your brand identity. You will also find it easier to produce content to be uploaded.
There are many theme options that you can choose from, including:
A. Minimalist
Minimalism is one of the themes with a simple, clean, and neat style. To apply it, increase the whitespace on your feed to create a calm effect
B. Black and White
The black and white theme can be used for those of you who want your Instagram feed to look more classic. The black and white post theme is a timeless design so it is not considered out of date.
C. Vintage
Vintage is a post theme that gives an antique and elegant impression. You can use it for vintage fashion or vintage decor.
D. Checkerboard
Checkerboard is a post theme that makes your feed posts look like a checkerboard. One of them is by posting quotes between your photos or videos.
E. Horizontal Lines
True to its name, this theme takes advantage of Instagram’s three-line horizontal rule to publish three photos with the same color or filter. This color theme will also make your Instagram feed more attractive and show the impression of consistency.
2. Use the Best Photos
After determining the theme of the post, you also need to use photos of good quality. For example, having good lighting, good photo angles, and an interesting photo style.
To get the best quality photos, you don’t need to have a mirrorless or DSLR camera. It is enough to maximize the use of your smartphone because currently most smartphones already have good-quality cameras.
3. Take advantage of Filters
Filters are also one part that you can use. Filters make your photos or videos even more interesting and enhance the aesthetics of your feed design.
The Instagram application itself provides many built-in filters that you can use, but other photo editing tools allow you to use various filters as needed.
You can use some of the tools below.
A. VSCO
VSCO not only provides an interesting collection of filters and allows you to create your filters.
B. A Color Story
A color story also provides various filters and effects to make the feed design more stylish and of higher quality. This tool provides Instagram Planning and Custom Filter features to maintain the consistency of your feed.
C. Snapseed
Snapseed also provides several tools to improve the appearance of your feed in no time. Also has a custom filter feature that can be saved and used for future photos.
D. Foodie
If your photo feed is a photo or video of food/beverage, then Foodie is the right tool for you to use. This tool is equipped with dozens of filters and offers a smart guide feature to help you get optimal angles and lighting.
4. Choose the Best Color Scheme
According to Semantic Scholar, color is one of the most important elements of Instagram feed design. For a brand, the color will help your audience be more recognizable and increase conversions by up to 85%.
Therefore, determine the color scheme so that the feed has a harmonious color tone. To do this, you can try the following things:
A. Use Colors According to Brand
If you use Instagram as a medium to promote your business, you can use a color scheme that matches your business brand. For example according to the color of the logo.
You can take advantage of the Branding Color Quiz from Grasshopper to find out which color options best represent your brand.
B. Use Favorite Color
And if you use Instagram for personal needs, you can choose the color you like (your favorite color) to create a color tone for your Instagram feed.
C. Create Color Tones From Your Published Feed
To create color tones on Instagram feeds, you can use colors that already exist in your previous feed. To make things easier, you can use color palette generators (like Canva, My Insta Palette, or Colorado ).
5. Be consistent with the background and border of the photo
Finally, pay attention to the background of the photo to be uploaded. Choose photos that have a simple background so that the object of the photo stands out in the Instagram feed. Also, use the same border on each photo to make the feed look more consistent.
That’s how to make a great Instagram feed. Feel free to use your creativity to make your feed better and attract more people’s attention. Do you have another way? Don’t forget to write in the comments column below.
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