Social Bookmarking and its Important Role in SEO

For some people, the term social bookmarking may sound foreign to the ear. Especially if you are not a person who plunges into the world of internet marketing directly. Especially in terms of SEO optimization for a website. The reason is, that this one term is most often found among bloggers or people who work in digital marketing and the like.

Well, if you are a blog or website owner who is doing SEO optimization on your site. So this component of social bookmarking needs attention.

If you don’t know what social bookmarking is and what is its important role in implementing SEO. In the following article, ngulikenak will provide complete information from the definition, how to use it to the benefits that you can get.

Get to know Social Bookmarks
So, what is social bookmarking?
Benefits of Social Bookmarking for SEO
How to Maximize Social Bookmarking
Conclusion

For those of you who often surf the internet using a variety of web browsers, of course, you are familiar with the term bookmark, right? Yup, this one feature is provided by the web browser with the aim that you can save certain sites or web pages so that you can open them again later in the day. That way, you don’t have to bother memorizing the blog URL to visit it again or find the article you want to read.

Unfortunately, the bookmark feature on the web browser is limited because it cannot be moved or used by others. For example, you have bookmarked many websites on the computer you are using. If one day you buy a new computer, then the bookmarks that you have stored on the old computer will not carry over. This means that you have to re-mark it manually.

Social bookmarking itself is more or less similar to the concept of the bookmark feature in the browser. The difference is, that this one marker can be accessed by anyone and at any time. That is, social bookmarking is a platform that can be used as a forum to accommodate information from various sources in cyberspace.

If social bookmarking refers to a platform. So the term social bookmarking is an activity or method used by internet users to store, manage or organize content to be uploaded on a platform to share it with other internet users.

Well, the shared content, will contain several links that are made specifically to lead to a targeted website. It is hoped that with this, the website traffic that is used as a referral will increase along with the number of readers coming from the social bookmarking site.

Besides being used to increase visitor traffic. This method is also widely used by SEO practitioners in increasing the ranking of their blog or website because it is proven to be effective and produces results.

You only need to create content in the form of writing articles with backlinks to your blog or website. After the article is published on the social bookmarking platform, the Google robot will automatically check the validation of the article written and the link attached. The more quality the content of your blog, the higher the chances of search engines increasing their search rankings.

As mentioned earlier, this social bookmarking site has recently been used by blog or website owners to maximize their SEO optimization. Well, besides that other benefits can be obtained from using existing social bookmarking platforms. Here are some of them:

1. Increase website visitor traffic

If you have a special website to find as many visitors as possible. So social bookmarking is the right way to do it. You only need to submit or publish articles on these social bookmarking sites and include backlinks that point to your website. Thus, the potential for your website to be visited by people will be much greater.

2. Get free backlinks

As mentioned earlier, you can submit articles on these social bookmarking sites and insert a link that points directly to your website. This will be considered by Google as an increase in the credibility of your website. Thus, your website’s ranking will continue to increase in search engines.

3. Articles are more easily indexed by search engines

The difference between posting articles on a personal blog and social bookmarking lies in the length of time it takes for search engines to index. If you post articles on your blog, search engine robots will take a long time to index them. Meanwhile, if you publish articles on social bookmarking platforms, it only takes a few hours or even minutes to be indexed by Google.

4. Can be used as a free promotional media

If you have a brand or business, by writing articles on this social bookmarking site, you get free media promotions. Not only that, the number of people who read your article which contains a product introduction and its advantages can also play a role in increasing product brand awareness to readers.

5. Build reputation and community

Still related to business, through this social bookmarking site you can build the reputation of your business brand. At the same time create a community in it. Especially if the readers on the platform have the same type of interest.

For those of you who want to use this platform to maximize your website’s SEO optimization. So there are several things you need to know in using social media bookmarks.

1. Don’t publish the same article

People who tend to not want to be complicated usually will only copy-paste articles that have been published first on their blogs. Only then publish it on existing social bookmarking sites. Keep in mind that duplication of content is prohibited and very hated by Google and other search engines. So, you should avoid this if you want to increase your blog’s ranking in search engines.

There are so many types of social bookmarking platforms in Indonesia. Starting from news, education, and many others. Well, make sure you send the article to the right social bookmarking platform. Do not let the article you submit in vain because it does not match the criteria or your blog niche.

3. Prioritize dofollow platforms

There are two types of links that you need to know in SEO optimization, namely No-Follow and Do-Follow. In dofollow links, backlinks that are posted in an article will be visited by robots from search engines. Thus, this will affect the reputation and ranking of your blog later.

While nofollow links are the opposite. Search engine crawlers will not crawl the links you provide. However, it is still visible to readers so that if they are curious about the reference content on your blog, they will find out for themselves.

Conclusion

That was a glimpse of information about social bookmarking and its important role in the SEO optimization of a website. Until now, Search Engine Optimization is still one of the most important components in managing a website.

By applying various applicable SEO rules, your website can appear on the first page of searches and get high visitor traffic every day. If the website you have is specifically for business or in the form of a company profile. The implementation of this SEO will also help introduce your product and brand to the general public in a more effective way.

Well, if you don’t understand website management, let alone SEO optimization. There is nothing wrong with hiring people who have more competence in this field. There are so many SEO Specialist freelancer service provider sites that can help you determine the best and most competent employees.